What We Deliver | Arbutus Lab

Home services

Lead Engine for Home Services

Google AdsMeta AdsLanding pagesCRM integration

The challenge: Enquiries arrive by phone, web forms and social messages with no single record, and ad spend can't be tied to booked jobs.
Our approach: Service-area campaigns on Google and Meta, dedicated landing pages, and every lead routed into one CRM pipeline tagged by source.
What you get: One pipeline view from first click to booked job, so budget decisions are based on lead quality, not volume.

Real estate development

Exterior renderingInterior rendering3D walkthroughMarketing assets

The challenge: Buyers and stakeholders need to understand finishes, views and scale long before construction starts.
Our approach: Photoreal exterior and interior renders, a walkthrough of a typical suite, and day-to-dusk lighting studies from one coordinated model.
What you get: A complete visual package for sales material and stakeholder reviews, consistent across every image.

Professional services

CRM setupLead assignmentEmail automationReporting

The challenge: Opportunities live in personal spreadsheets, follow-ups depend on memory and proposals go unanswered.
Our approach: A configured CRM with automatic assignment, follow-up sequences, proposal reminders and a weekly pipeline report.
What you get: Every opportunity has an owner, a next step and a date, and leadership sees the pipeline without asking.

Retail & e-commerce

ShopifyUX designPerformanceSEO architecture

The challenge: Slow product pages, a fragmented catalogue and no clear path from search to checkout.
Our approach: A fast Shopify theme, a rationalized catalogue, structured data and a clean collection hierarchy for search.
What you get: A storefront built to Core Web Vitals targets that customers and search engines can both navigate.

Commercial interiors

Existing-condition modelConcept optionsMaterial studiesWalkthrough video

The challenge: Tenants, landlords and contractors each picture a different result for the same renovation.
Our approach: An existing-condition model, concept options with material and lighting studies, and a walkthrough of the preferred layout.
What you get: One shared visual reference for decisions before demolition begins.

Distribution

PDF invoice extractionOCRAccounting auto-entryBackups

The challenge: Supplier invoices arrive as PDFs and scans and are keyed into the accounting system by hand.
Our approach: A pipeline that reads invoices, validates totals and posts entries, with exceptions flagged for review.
What you get: Staff review exceptions instead of retyping documents, and every source file is archived and searchable.

Industrial supply

Industry researchLead scrapingLinkedIn outreachLead qualification

The challenge: Sales relies on referrals and trade shows, with no repeatable way to find and reach new accounts.
Our approach: A researched target-account list, enrichment and qualification rules, and a measured outreach sequence feeding the CRM.
What you get: A repeatable, documented prospecting system your sales team can run and refine.

Tell us about your goals. We'll reply with questions, a recommended approach and next steps.